A better way to prepare for tomorrow is to concentrate all your wisdom, all your enthusiasm, and do your best to make today's work. This is how you can cope with the future. Where should we go to find customers? / Foreign traders' doubts about customers / Where are overseas customers/overseas customers looking for?
This old but very real problem
There have been many foreign trade workers trapped around. Presumably other friends have this kind of confusion, but the degree is different. Since there are, why not open up to the public, everyone has to study, when the mountains are running out of water, where should I go to find customers? ?
Network search? Finding this trick is a common way for all foreign traders, but what is confusing is that the response rate is getting lower and lower. Customers who have previously found on some websites still have a response rate of about 10% (of course, it is made even less), but now they get a purchase message on a more reliable website (the reason why he said "Reliable, because the fax number left on the website is generally available." When sending emails and faxes for the contact letter, a hundred seals were sent, and only three or four responded. It is really getting harder and harder.
Looking for domestic exhibitions? Participating in the exhibition, many friends engaged in foreign trade also entered the misunderstanding at the beginning. Some domestic cities held invitations for international exhibitions. Everything you really went, you will be fooled. There are not many people inside, let alone Saying that a foreigner can only count as a peer gathering. The Canton Fair seems to be a must-have. For many small businesses that do not have much foreign customer resources, it is more like a life-saving straw. But what happens after I go there? A friend participated in the Autumn Canton Fair, and the business card was searched a lot, but there was almost no one, only one or two thousand dollars. Just after the end of the 2005 Spring Canton Fair, let alone, after the letter was sent, basically no response. I feel more annoyed than the China Fair.
Looking for foreign exhibitions? The domestic is not working, but the days have to be passed, what should I do? I had to endure the bleeding and went abroad. When I am abroad, I am busy and tired, and the results are better than the domestic ones. But the foreigners are cautious. For an unknown small brand, most of them only have a trial order of at most 20' cabinets.
Consult with some foreign economic counselors? Ninety-nine percent of the ninety-nine percent did not play, no one cares about you, and they feel boring. For the friends in the home appliance industry, this should be a busy season, but the business is cold like a few cold days, at most, it is only to give some old customers some semi-dead orders, the new customer resources seem to have dried up. . Maybe some friends will say that you are not going to do business. Who is going to do it with you? ! But like that, after all, it is a minority. More friends are in the network, in the forums, in the circle of friends complaining that foreigners are becoming more and more savvy, customers are more and more difficult to find, and so on, and so on.
Resources are already running out of water, but looking back, more foreign traders believe that buyers must exist, but we don't know him, they don't know us. There is also a question, who is used to posting purchase information on various websites? Of course they are also your potential customers, but I am sure they only account for a small portion of all buyers.
In this case, where are the buyers with real needs? How can we find you? Think about it carefully, but it makes sense. If you are a buyer, you are being tens of thousands of people every day, from all over the world, like your own "self-recommended" email, endless harassment, can you not bother? So such an email has been shelved, and occasionally one or two will indicate that he was in a good mood. After all, the current customers are very good at product positioning, so their business is very familiar with the product. Have you ever thought of connecting all the customer emails from YAHOO and GOOGLE? It is good to have one of the 1000 real orders, after all, some can be used for a lifetime. However, this is just a way to cure the symptoms.
How to receive more orders?
(1) Providing buyers with a reference point for recalling your product at the beginning, which helps the buyer to recall when and how he or she had any interest or problem with what product. Because the inherent familiarity will increase the buyer's interest and confidence in working with you. The reference points for such memories are time, events or objects.
(2) Add some pressure to the buyer appropriately. The purpose is to promote the speed and seriousness of the buyer's response, and some of the purpose is even to force the buyer to have to purchase.
(3) Tell the buyer what kind of product are you as a supplier? How can you do it? Why do buyers believe in you completely? This is the proof of the company's introduction and strength.
(4) It is not what I want to ask you, but what I can do for you. Remember the service concept.
(5) Question: The answer is the question asked, the answer is not answered; many suppliers will encounter the problem of sample delivery. The buyer wants to sample 'goods', then I will send you a sample of 'this' for free. But what about the 'goods'? As long as you give the courier account, I will send the sample. If you want to give the courier account? I did not say no to send. This is also a question and answer. (6) Remember: attract buyers to respond to your reply. How is this example done?
A, I can send you a sample again, if you reply to me;
B, I can introduce you to the products that your peers purchase, if you reply to me;
C, I can do some special samples for you, if you reply to me;
D, if you want to know how 1,500 samples, I can introduce you if you reply to me;
E, if you want a sample, please reply me;
F, I look forward to hearing from you soon;
A complete thank you letter: thanks + company introduction + signature or signature of the person in charge.
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