Wu 2019SS Shanghai Fashion Week flash temple in the temple of "shame praise"

A 4-hour flash temple POP-UP Temple

"New Faith" ZEN Explorer

You will receive an invitation to a bamboo seal to go to an electronic temple to meditate – the object WU feels inspiration in the contemporary lifestyle, and uses the oriental aesthetics to experience the artistic way. This season, with the creation of “Ya Yan Li Zan”, the show becomes a temple, full of scriptures and natural habitats into the rhythm of the radio wave magnetic field, "natural. Functional" commuter dress and match, "zen movement" worship experience .

WU's 2019SS Concept: POP-UP Temple Flash Temple

There are only 17 minutes and 35 seconds of temple rituals. The “Psychedelic Zen” optics and the DJ Live Show, which is like the Guanyin, the rhythm of the sound and the natural rhythm of the radio, the electromagnetic meditation of audio-visual perception, a “zenness” The worship experience of sports.

Time symbiosis - now is the past, the past is the future.

The creative director Lu Kuan interprets the oriental aesthetics of “Yellow Praise”, interprets “the ripples of the haze and the beauty of the light and dark” through the design language transformation. The dark golden, organic white, psychedelic fluorescent color extends the concept of the series, and the show emphasizes the contemporary men. Life dress aesthetic trend research, and conceptual dress thinking expression, "travel and sports" occasion is the focus of dressing and fabric research and development: low-light materials and reflection, original ecological elegance, rich touch and natural atmosphere, natural and synthetic elements coordination . The entire show ceremony presented a contemporary male lifestyle of ZEN Explorer.

This season's show look recommended

Product Description: Zen movement of natural function

Selected design works

"Blue Clip" antique concept series "One Phase One Session" concept blockbuster

  "Shan Hai Jing" product brochure

Backstage background

Runway show

brand introduction:

WUndefinition [WU] intends to take the four tones of "wu" modern Chinese - house, no, five, and things, to explore and reflect on the origin of all things, to penetrate into the four dimensions of lifestyle, and to create a diversified quality of life. The natural minimalist aesthetic of the extracting art in the design respects the original state of the restored fabric. The craft and shape are closer to nature. It is the clothing, but also the perception of life, nature and everything. “The clothing is hidden in the object, the shape of the material”, which conveys the essential aesthetics of natural materials and clothing.

WÅ« is habitat house -- house habitat

Wú is limitless no -- innocent

WÇ” is sense five -- five senses

Wù is object - the object of the object

Designer road width

Director of Creative Design of WU Brand, worked at Fiorenza Design Office (Italian Fabric Exhibition Milano Unica Trend Research and Fabric Development). His works have been exhibited and won awards on authoritative websites in the Global Fashion Competition, and some of the collections have been collected by museums.

Education background:

Received a full scholarship from the government to study at the IstitutoEuropeo di Design-Milano Moda Lab in Italy, focusing on menswear design and a master's degree in high scores. Graduated from Beijing Institute of Fashion (Fashion Art and Design). He was invited to go to the SAGA Design Headquarters of the Nordic Furs in Copenhagen, Denmark to study the fur design and development.

Awards and honors

In December 2017, the spring and summer concept of the WU brand and the ready-to-wear line won the “Top Ten Innovative Products of 2017” Cultural and Creative Non-legacy Award, China Textile Bureau, China (Beijing)

At the same time, the series was collected by the China Silk Museum.

In October 2015, the “Blue Clip” series was exhibited at the 2015 Beijing International Design Week “Out of Blue”, China (Beijing)

In October 2015, the design series was invited to participate in the 2015 “New China Fashion” fashion conference, Beijing International Design Week, China (Beijing)

In February 2014, the personal fashion collection was selected for the Milan International Fashion Week "NEXT GENERATION", Milan Fashion Association, Italy (Milan)

In October 2012, the personal fashion collection won the Nice Collective Awards design award at the ARTS OF FASHION in the American Fashion Art Competition, DE YOUNG Museum, USA (San Francisco).

At the same time, the work was published in the ITS TALENT SUPPORT 2012 official website and published on the Italian VOGUE website.

In March 2010, Denmark's top fur supplier SAGA sponsored a personal fashion collection, which was exhibited at China International Fashion Week (BIFT Outstanding Works Exhibition)

In November 2009, China International Fashion Week (Beijing) “Ying Big Cup” China Fashion Leather Design Competition, Gold Award and Best Craft Innovation Award. This collection has been permanently collected by the Big Leather Museum.

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